Melissa Studio is a project that aims to bring the brand's consumer closer to the Art universe.In its first edition, Melissa launched an exclusive Collab to celebrate the work and legacyby the painter from Brazil, Tarsila do Amaral.

As an unprecedented project, the brand decided to develop a new Visual Identity. With this, the Identity was conceived through grids and lines, which move and create frames to highlight the works and products. With countless possibilities for compositions, the biggest challenge was to build an Identity that did not stand out from the artist in focus and still preserved Melissa's DNA.

As one of the strategies, for the Brazilian and global markets, to highlight female artists,
Melissa invited artists to tell more about their work and how Tarsila do Amaral influenced them.

The complete material you can check in the official accounts:​​​​​​​ @melissaoficial e @melissaofficial